Signals Library

Companies awarded government contracts, with news or press releases containing terms like 'won a government contract', 'DoD contract', 'federal agency award', or 'defense contract' in the last 3 months.

Contacts from target accounts who visited your pricing page at least once in the last 7 days.

Companies hiring for compliance leadership roles, with job titles like 'Head of Compliance', 'Director of Compliance', 'Chief Compliance Officer', or 'Compliance Manager' in the last 30 days.

Companies hiring their first Chief Information Security Officer, with job titles like 'CISO', 'VP of Security', 'Head of Information Security', or 'Chief Security Officer' in the last 3 months.

Companies actively migrating to the cloud, with engineering blogs or technical posts containing terms like 'migrating to the cloud', 'AWS migration', 'Azure migration', or 'cloud transformation' in the last 3 months.

Companies affected by third-party data breaches, with news or reports containing terms like 'vendor breach', 'supply chain attack', 'partner data leak', or 'third-party compromise' in the last 3 months.

Companies progressing in SOC 2 compliance, with website updates or announcements containing terms like 'SOC 2 Type II in progress', 'achieved SOC 2 Type II', or 'SOC 2 certification' in the last 3 months.

Companies shifting to remote work, with announcements or career pages containing terms like 'Remote First', 'Work From Anywhere', 'Distributed Team', or 'No Office Policy' in the last 3 months.

Companies hiring for DevSecOps roles, with job titles like 'Kubernetes Security Engineer', 'DevSecOps Engineer', 'Cloud Security Engineer', or 'Container Security Specialist' in the last 30 days.

Companies with over 500 employees announcing acquisitions, with news or press releases containing terms like 'acquired', 'acquisition of', 'merger with', or 'buying' in the last 3 months.

Companies in the post-merger integration phase, with news of an acquisition closing 3-6 months ago, containing terms like 'completed acquisition', 'merger closed', or 'integration updates' in the last 6 months.

Companies hiring for privacy legal roles, with job titles like 'Privacy Counsel', 'Data Protection Officer', 'DPO', or 'Head of Privacy' in California or Europe in the last 30 days.

Companies updating privacy policies, with website legal pages containing terms like 'California Privacy Rights', 'CCPA', 'GDPR', or 'Data Subject Access Request' in the last 3 months.

Engineering teams discussing vulnerabilities, with posts on Stack Overflow or GitHub containing terms like 'vulnerability', 'CVE', 'security patch', or 'exploit fix' in the last 30 days.

Companies with employees discussing unauthorized SaaS usage, with forum posts or social media containing terms like 'using personal account for work', 'shadow IT', or 'unapproved software' in the last 3 months.

Companies experiencing service disruptions, with status page updates or social media posts containing terms like 'outage', 'downtime', 'service degradation', or 'investigating issue' in the last 30 days.

Companies building internal platforms, with job titles like 'Internal Tools Engineer', 'Platform Product Manager', 'Developer Experience Engineer', or 'Internal Systems Developer' in the last 30 days.

Companies undertaking major refactoring, with engineering blogs or job posts containing terms like 'refactoring legacy code', 'monolith to microservices', 'decoupling', or 'modernizing stack' in the last 3 months.

Companies establishing a data function, with job titles like 'Founding Data Engineer', 'First Data Hire', 'Head of Data', or 'Analytics Engineer' in the last 30 days.

Companies launching developer resources, with website updates or news containing terms like 'new developer docs', 'public API launch', 'developer portal', or 'API documentation' in the last 3 months.

Companies adopting multi-cloud strategies, with job descriptions requiring experience with 'AWS and Azure', 'GCP and AWS', or 'multi-cloud architecture' in the last 30 days.

Companies engaging with cloud-native communities, with social posts or attendee lists for events like 'KubeCon', 'AWS re:Invent', 'CloudNext', or 'DevOpsDays' in the last 3 months.

Companies with open source projects gaining traction, with GitHub activity showing terms like 'trending repo', 'star spike', 'issue velocity', or 'new contributors' in the last 30 days.

Companies shifting to high-performance languages, with job posts emphasizing 'Rust', 'Go', 'Golang', or 'C++' while mentioning migration from 'Python' or 'Ruby' in the last 3 months.

Companies investing in developer brand, with news or posts containing terms like 'hackathon sponsor', 'hiring on Hacker News', 'developer advocate', or 'tech talk host' in the last 3 months.

Companies unifying mobile development, with job titles like 'Mobile Platform Engineer', 'Head of Mobile', or requirements for 'React Native', 'Flutter', or 'cross-platform mobile' in the last 30 days.

Companies hiring for top sales roles, with job titles like 'VP of Sales', 'Chief Revenue Officer', 'CRO', 'Head of Sales', or 'VP of Revenue' in the last 30 days.

Companies aggressively hiring for sales, with more than 5 job openings for 'Sales Development Rep', 'SDR', 'Account Executive', or 'BDR' posted in the last 30 days.

Companies investing in enablement, with job titles like 'Sales Enablement Manager', 'Head of Enablement', 'Revenue Enablement', or 'Sales Trainer' in the last 30 days.

Companies building partner channels, with job titles like 'Channel Manager', 'Head of Partnerships', 'Partner Success Manager', or 'Alliances Director' in the last 30 days.

Companies expanding sales globally, with job listings for sales roles in 'EMEA', 'APAC', 'London', 'Singapore', or 'Dublin' for the first time in the last 3 months.

Sales employees expressing dissatisfaction, with Glassdoor reviews or forum posts containing terms like 'commission errors', 'payout delays', 'clawbacks', or 'comp plan issues' in the last 3 months.

Companies shifting to enterprise sales, with website pricing updates adding 'Contact Sales', 'Enterprise', or 'Call for Pricing' to high-tier plans in the last 3 months.

Companies switching to Salesforce, with job descriptions containing terms like 'migrating to Salesforce', 'Salesforce implementation', 'replacing HubSpot', or 'SFDC migration' in the last 3 months.

Companies investing in major events, with conference agendas or sponsor lists showing 'Gold Sponsor', 'Platinum Sponsor', or 'Keynote Sponsor' status in the last 3 months.

HR or recruiting teams posting about sales hiring, with social posts containing terms like 'hiring spree', 'growing our sales team', 'join our sales org', or 'massive growth' in the last 30 days.

Non-fintech companies building finance products, with job titles like 'Head of Lending', 'Credit Risk Manager', 'Payments Product Manager', or 'Fintech Lead' in the last 30 days.

Late-stage companies hiring financial leadership, with job titles like 'CFO', 'Chief Financial Officer', or 'VP of Finance' where the candidate has 'IPO' or 'public company' experience in the last 3 months.

Companies preparing for public listing, with news or job posts containing terms like 'SOX compliance', 'Director of SEC Reporting', 'IPO readiness', or 'S-1 preparation' in the last 3 months.

New startups founded by alumni of major tech companies, with founder profiles mentioning past leadership at 'Stripe', 'Airbnb', 'Uber', 'Coinbase', or 'Plaid' in the last 6 months.

Companies securing debt financing, with news or press releases containing terms like 'debt facility', 'credit facility', 'venture debt', or 'warehouse line' in the last 3 months.

Companies establishing new legal entities, with public filings showing subsidiaries in 'Delaware', 'Cayman', 'UK', or 'Singapore' in the last 3 months.

Companies updating payment terms, with website changes removing 'Credit Card' options or adding 'ACH only', 'Wire Transfer', or 'Invoice' requirements in the last 3 months.

Merchants or customers complaining about payments, with social posts containing terms like 'payout delay', 'reconciliation error', 'missing funds', or 'payment failed' in the last 30 days.

Companies expanding currency support, with website updates showing pricing in 'USD', 'EUR', 'GBP', 'CAD', or 'AUD' simultaneously in the last 3 months.

Companies experiencing fast growth, with headcount data showing 'crossing 50 employees' or 'crossing 100 employees' within a 6-month period.

Companies entering the crypto space, with blog posts or strategy updates containing terms like 'Web3', 'crypto', 'tokens', 'blockchain integration', or 'NFT' in the last 3 months.

Companies focusing on profitability, with CEO messages or news containing terms like 'path to profitability', 'efficiency year', 'cost optimization', or 'restructuring' in the last 3 months.

Companies expanding logistics, with news or filings containing terms like 'new distribution center', 'warehouse lease', 'fulfillment center opening', or 'logistics hub' in the last 6 months.

Retailers upgrading delivery promises, with website banners or checkout pages containing terms like 'Same-Day Delivery', 'Next-Day Shipping', or 'Fastest Delivery' in the last 3 months.

Brands launching sensitive products, with news or listings for 'fresh food', 'cosmetics', 'pharma', or 'cold chain' products in the last 3 months.

Companies launching a perishable product line, with news or press releases containing terms like "new fresh food line", "launching refrigerated cosmetics", or "cold chain product debut" in the last 3 months.

Companies hiring for trade compliance roles, with job titles like "Customs Broker", "Import Manager", "Trade Compliance Director", or "Head of Customs" in the last 30 days.

Companies issuing recall notices, with news or FDA reports containing terms like "product recall", "safety alert", "damaged goods", or "quality crisis" in the last 30 days.

E-commerce companies with frequent stockouts, detected by website changes showing terms like "Out of Stock", "Sold Out", or "Backordered" labels on best-sellers in the last 30 days.

Retailers shifting from dropship to owned inventory, with policy changes containing terms like "ships in 24 hours", "same day shipping", or "in stock now" in the last 3 months.

Companies publishing ESG reports, with news or filings containing terms like "ESG Report", "Carbon Neutral pledge", "Net Zero commitment", or "Sustainability Report" in the last 3 months.

Companies facing logistics issues, with news or executive quotes mentioning terms like "port congestion", "freight cost surge", "shipping delays", or "supply chain disruption" in the last 30 days.

Companies publishing new supplier policies, with documents or news containing terms like "Supplier Code of Conduct", "Vendor Ethics Policy", or "Supply Chain Standards" in the last 3 months.

Companies hiring a new CMO, with job updates or news mentioning terms like "Chief Marketing Officer", "VP of Marketing", "Head of Brand", or "appointed CMO" in the last 2 months.

Brands migrating e-commerce platforms, with news or job posts containing terms like "migrating to Shopify Plus", "replatforming from Magento", or "Shopify migration" in the last 12 months.

Companies starting TikTok advertising, detected by new website tags like "TikTok Pixel", "TikTok Ads", or "ByteDance tracking" appearing in the last 30 days.

Companies increasing social ad spend, detected by Meta Ad Library showing active ads jumping from under 10 to over 50 in the last 30 days.

Companies announcing a rebrand, with news or press releases containing terms like "rebranding", "new visual identity", "brand refresh", or "logo update" in the last 3 months.

Companies hiring for retention roles, with titles like "Lifecycle Marketer", "Retention Manager", "Director of CRM", or "Head of Customer Loyalty" in the last 30 days.

Companies hosting their first webinar, with promotions containing terms like "Live Webinar", "Virtual Summit", "First Annual Conference", or "Online Event" in the last 30 days.

Companies localizing websites, detected by new language options like "EN/ES", "EN/FR", or "Select Region" appearing on the main site in the last 3 months.

Companies hiring for community roles, with titles like "Head of Community", "Community Manager", "Discord Moderator", or "Director of Community" in the last 30 days.

Companies launching a podcast, with news or listings containing terms like "new podcast", "podcast launch", "now streaming on Spotify", or "audio series" in the last 3 months.

Companies with email issues, detected by public reviews or social posts containing terms like "too many emails", "spammy", "unsubscribe broken", or "email fatigue" in the last 30 days.

Companies hiring for product marketing, with titles like "Product Marketing Manager", "Head of Product Marketing", "Director of PMM", or "Launch Manager" in the last 30 days.

Companies hiring for office roles, with titles like "Office Manager", "Workplace Experience Manager", "Head of Facilities", or "Real Estate Manager" in the last 30 days.

Companies hiring for content creation, with titles like "Video Editor", "Head of Content", "Creative Director", or "YouTube Producer" in the last 30 days.

B2B companies hiring for security roles, with titles like "CISO", "Head of Information Security", "Director of Security", or "Compliance Manager" in the last 30 days.

Companies hiring for data roles, with titles like "Analytics Engineer", "Head of Data", or descriptions containing terms like "Snowflake", "dbt", or "Fivetran" in the last 30 days.

SaaS companies hiring for enterprise sales, with titles like "VP of Enterprise Sales", "Strategic Account Manager", "Director of Enterprise Sales", or "Global Account Director" in the last 30 days.

Companies hiring new marketing executives, with titles like "Chief Marketing Officer", "VP of Marketing", "Head of Brand", or "Chief Brand Officer" in the last 3 months.

Companies hiring talent leaders, with titles like "Head of Talent", "VP of People", "Chief People Officer", or "Director of Recruiting" in the last 30 days.

Companies aggressively hiring sales staff, with at least 5 new job postings for roles like "Account Executive", "SDR", "VP of Sales", or "Sales Manager" in the last 30 days.

Companies with significant turnover, detected by at least 3 C-level or VP-level executives updating profiles to "Past" or "Former" in the last 30 days.

Companies withdrawing IPOs, with news or SEC filings containing terms like "withdrawn S-1", "postponed IPO", "market conditions", or "delayed public offering" in the last 12 months.

Companies hiring for AI governance, with titles like "AI Ethics Lead", "Model Risk Officer", "AI Policy Manager", or "Director of AI Safety" in the last 30 days.

US companies hiring internationally for the first time, with job postings located in cities like "London", "Dublin", "Berlin", or "Singapore" in the last 30 days.

Companies hiring for cloud cost management, with titles like "FinOps Analyst", "Cloud Cost Engineer", "Manager of Cloud Financial Management", or "Cloud Economist" in the last 30 days.

Startups hiring their first legal lead, with titles like "General Counsel", "Chief Legal Officer", "Head of Legal", or "VP of Legal Affairs" in the last 30 days.

Companies switching CRMs, with job descriptions containing terms like "migrating to HubSpot", "replacing Salesforce", or "HubSpot implementation" in the last 3 months.

Companies promoting CFO to CEO, with news or updates mentioning terms like "CFO appointed CEO", "promoted to Chief Executive", or "former CFO takes helm" in the last 6 months.

Companies acquired by PE firms, with news containing terms like "acquired by Thoma Bravo", "bought by Vista Equity", "KKR investment", or "private equity buyout" in the last 3 months.

Public companies announcing spinoffs, with news containing terms like "spinning off division", "becoming independent entity", "separation of business", or "divestiture" in the last 6 months.

Retailers opening new locations, with news or permits containing terms like "new store opening", "expanding footprint", "new location in", or "breaking ground" in the last 3 months.

Software companies hiring a CRO, with titles like "Chief Revenue Officer", "SVP of Worldwide Sales", "Head of Revenue", or "Chief Sales Officer" in the last 30 days.

Startups hiring their first infrastructure engineer, with titles like "DevOps Engineer", "Site Reliability Engineer", "Platform Engineer", or "Cloud Engineer" in the last 30 days.

Companies adopting Kubernetes, with job descriptions or engineering blogs mentioning terms like "deploying to K8s", "production Kubernetes", "moving to containers", or "EKS/GKE" in the last 3 months.

Companies hiring a Head of People and changing remote policies, with news or posts containing terms like "new Chief People Officer" and "remote work policy" in the last 3 months.

SaaS companies achieving compliance, with news or posts containing terms like "achieved SOC 2 Type II", "SOC 2 certified", or "security compliance milestone" in the last 3 months.

Companies mandating office return, with news or memos containing terms like "return to office", "RTO mandate", "back to the office", or "3 days a week" in the last 3 months.

Public software companies citing sales issues, with earnings transcripts containing terms like "lengthening sales cycles", "deal slippage", "macro headwinds", or "budget scrutiny" in the last 3 months.

Manufacturers shifting sourcing, with news containing terms like "friendshoring", "nearshoring to Mexico", "moving supply chain from China", or "sourcing shift" in the last 3 months.

Executives posting about conferences, with social posts containing terms like "attending TechCrunch Disrupt", "at Web Summit", "going to SaaStr", or "Slush conference" in the last 30 days.

Developers announcing new projects, with permits or news containing terms like "breaking ground", "new development", "construction project", or "building permit" in the last 3 months.

Retailers opening stores and using BNPL, with news of "new store opening" and website data showing terms like "Klarna", "Affirm", or "Afterpay" in the last 3 months.

Retailers opening new stores in CA using Klarna, Affirm, or Afterpay, with news or technographic data showing store openings and BNPL checkout options in the last 3 months.

Publicly traded fintechs (>$1B cap) mentioning 'regulatory scrutiny' or 'compliance costs' in 10-K or 10-Q filings in the last 3 months.

Tech companies launching a podcast and hiring for 'Content Strategist', 'Head of Content', or 'Podcast Producer' in the last 3 months.

B2B SaaS companies raising >$20M Series B from Sequoia, a16z, Benchmark, or Lightspeed in the last 3 months.

Social posts or case studies from Shopify or Adobe agencies announcing a 'new project launch' or 'partnership' with a brand in the last 3 months.

Previously online-only brands hiring for 'Retail Store Manager', 'Head of Physical Retail', or 'VP of Retail' in the last 3 months.

E-commerce sites adding localized languages or 'duty-paid' (DDP) shipping notices to their footer or shipping pages in the last 3 months.

Brands opening fulfillment centers or hiring for 'Warehouse Operations Director' or 'Head of Logistics' after using a 3PL in the last 3 months.

Brands launching 'Trade-in', 'Resale', or 'Sustainability' programs like 'Brand Rewear' on their website or news in the last 3 months.

Brands adding 'Available on TikTok Shop' or 'Target+' badges to their product pages or social bios in the last 3 months.

E-commerce sites changing from 'Free Returns' to 'Return Shipping Fee' or 'Store Credit Only' in their policy footer in the last 3 months.

Company 'Careers' pages mentioning 'No-meeting Fridays' or 'Async-first' work styles in the last 2 months.

Companies with >20% increase in technical role job listings or engineering headcount within the last 2 months.

News or social media mentions of employees forming an 'Organizing Committee' or seeking 'Collective Bargaining' in the last 3 months.

Job listings including detailed salary ranges for the first time in regions where not yet legally mandated in the last 3 months.

Employee Handbooks or 'Life at' pages mentioning new 'Mental Health', 'Family Planning', or 'Fertility' benefits in the last 3 months.

Companies hiring their first 'Director of Talent Development', 'Internal Mobility Manager', or 'L&D Lead' in the last 3 months.

News of a merger or acquisition where the acquirer mentions 'combining workforces', 'synergy', or 'HR integration' in the last 3 months.

Property groups partnering with IoT providers for 'energy monitoring', 'smart locks', or 'building automation' in the last 3 months.

Companies mentioning 'Local Law 97', 'Building Performance Standards', or 'carbon emissions fines' in public filings in the last 3 months.

Marketing materials or tenant portals announcing a new proprietary app for 'amenity booking' or 'community events' in the last 3 months.

Permit filings or social posts showing the installation of electric vehicle chargers at multi-family or commercial properties in the last 3 months.

Property management firms updating website copy to include 'flexible stay' or 'furnished monthly' options in the last 3 months.

LinkedIn announcements or press releases about 'decarbonizing the portfolio' or 'net zero' targets by a property group in the last 3 months.

Construction firms hiring for 'BIM Manager', 'VDC Coordinator', or 'Construction Tech Lead' in the last 3 months.

Hospitals or health providers hiring their first 'Chief Digital Officer', 'VP of Health Innovation', or 'Head of Digital Patient Experience' in the last 3 months.

Healthtech developer documentation or release notes mentioning 'FHIR', 'HL7', or 'Epic/Cerner integration' in the last 3 months.

Press releases from major hospital systems mentioning a 'collaboration' or 'pilot' with a healthtech startup in the last 3 months.

New peer-reviewed studies published in medical journals (e.g., JMIR) proving the efficacy of a specific healthtech tool in the last 3 months.

Medical board filings or Terms of Service updates mentioning telehealth service expansion into 5+ new states in the last 3 months.

News of a healthtech tool being added to the 'covered benefits' or 'wellness catalog' of a major insurer in the last 3 months.

News of a data breach at a healthtech company's third-party cloud or analytics vendor in the last 3 months.

Employees signing up for free trials of SaaS products using corporate email domains, with activity detected in the last 30 days.

Stack Overflow or GitHub issues posted by company engineers mentioning 'vulnerability' or specific CVEs in the last 2 months.

Legal page updates adding 'California Privacy Rights', 'GDPR compliance', or 'Data Subject Access Request' forms in the last 3 months.

Job listings for 'Privacy Counsel', 'Data Protection Officer', or 'Head of Privacy' in the last 30 days.

Companies that completed an acquisition 3-6 months ago and are now mentioning 'integration', 'synergy', or 'org restructure' in news.

Companies with >500 employees that announced an acquisition in the last 3 months, signaling potential real estate or office consolidation.

Companies hiring for 'Kubernetes Security', 'DevSecOps Engineer', or 'Cloud Security Architect' roles in the last 3 months.

Career page updates or announcements explicitly mentioning 'Remote First' or 'Work From Anywhere' policies in the last 3 months.

Changes in website footer or trust pages from 'SOC 2 Type I' to 'SOC 2 Type II' or 'Type II in progress' in the last 3 months.

News mentioning a data breach at a company's critical vendor, partner, or supply chain member in the last 3 months.

TikTok or Instagram posts about a 'new brand' or product 'unboxing' with > 1M views in the last 30 days.

Bill of Lading or customs data showing a retailer importing a 'new category' of goods (e.g., textiles, electronics) for the first time in the last 3 months.

Exhibitor lists for upcoming major trade shows like 'CES', 'NRF', 'HIMSS', or 'SaaS-North' mentioning the company in the last 3 months.

LinkedIn updates where a 'Franchise Owner' increases unit count (e.g., 'Owner of 5 units' to '10 units') in the last 3 months.

Franchise owners updating profiles with terms like "Owner of 5 units", "10 units", "multi-unit owner", or "franchise expansion" in the last 30 days.

Retailer websites updating product pages with terms like "clearance", "sale", "discontinued", or "while supplies last" for specific brands in the last 30 days.

Social posts on Instagram or TikTok with terms like "Coming Soon", "Grand Opening", or "New Location Opening" in the last 3 months.

News announcements mentioning retailers "partnering" with terms like "new logistics provider", "supply chain partner", or "3PL" in the last 3 months.

News mentioning investments with terms like "warehouse automation", "new fulfillment center", "logistics facility", or "distribution hub" in the last 6 months.

News announcing the "launch" of terms like "new product line", "SKU expansion", or "available in stores" in the last 3 months.

Social media comments or posts mentioning terms like "sold out", "out of stock", "restock please", or "can't find in stores" in the last 30 days.

Website pages added or updated with terms like "Become a Distributor", "Partner With Us", "Wholesale Inquiries", or "Distributor Application" in the last 30 days.

News or earnings calls mentioning plans for terms like "opening new stores", "expanding retail footprint", "store count growth", or "nationwide expansion" in the last 6 months.

City council minutes or news mentioning terms like "rezoning approved", "zoning change", "industrial to residential", or "upzoning" in the last 3 months.

Multiple commercial real estate listings for "sublease" appearing at the same address with terms like "entire floor" or "office space" in the last 3 months.

City building permits filed with terms like "commercial alteration", "tenant fit-out", "interior renovation", or "office build-out" in the last 3 months.

News announcing the "completion" of terms like "merger", "acquisition", "M&A", or "buyout" between two companies in the last 3 months.

Company announcements or social posts celebrating terms like "hit 50 employees", "reached 100 employees", or "team growth milestone" in the last 30 days.

Social posts on Reddit, Blind, or Twitter leaking terms like "RTO mandate", "return to office policy", "mandatory office days", or "back to office" in the last 30 days.

News of a "Series B" funding round combined with terms like "hiring", "expansion", or "new headquarters" in the last 30 days.

News of "layoffs" affecting >10% of workforce or terms like "closing offices", "downsizing", "reduction in force", or "restructuring" in the last 30 days.

News or job listings mentioning terms like "expanding to", "opening first office in", "launching in [City]", or "new market entry" in the last 3 months.

LinkedIn company data showing headcount growth in a specific city >20% in the last 6 months.

Commercial listings showing "sublease" availability for terms like "entire floor", "plug and play", or ">5000 sq ft" in the last 30 days.

News announcing a company is "relocating headquarters" with terms like "moving HQ", "new corporate office", or "headquarters move" in the last 6 months.

News or internal memos announcing "mandatory" return-to-office with terms like "3 days a week", "in-office requirement", or "RTO policy" in the last 3 months.

USPTO filings showing a "patent granted" to a company with terms like "utility patent", "design patent", or "new technology" in the last 30 days.

FDA "Warning Letters" issued to a facility regarding terms like "manufacturing violations", "quality system", "production halt", or "483 observation" in the last 3 months.

Publication of a "Sustainability Report" with terms like "carbon neutral", "sustainable sourcing", "green materials", or "net zero goals" in the last 6 months.

Government databases showing a company was "awarded" terms like "SBIR grant", "STTR grant", "research grant", or "innovation funding" in the last 3 months.

News that a major "supplier" or "vendor" has filed for terms like "Chapter 11", "bankruptcy", "insolvency", or "liquidation" in the last 30 days.

News or website updates announcing a company has "achieved" terms like "ISO 13485", "ISO 9001", "IATF 16949", or "certification" in the last 3 months.

Press releases announcing a commitment to terms like "Made in USA", "domestic manufacturing", "onshoring", or "local production" in the last 6 months.

Job listings for "Plant Manager", "Site Director", or "General Manager" specifically for terms like "new facility", "greenfield", or "future site" in the last 3 months.

OSHA records showing a "serious violation" or "penalty" issued with terms like "safety citation", "fine", or "workplace safety" in the last 6 months.

10-K filings citing terms like "supply chain disruption", "material availability", "shortage", or "vendor risk" as a primary risk factor in the last year.

CPSC or FDA announcements of a "recall" or "voluntary recall" of a company's product with terms like "safety hazard", "defect", or "contamination" in the last 3 months.

News or earnings calls mentioning terms like "reshoring", "nearshoring", "moving production back", or "supply chain localization" in the last 6 months.

News mentioning a "groundbreaking ceremony" or "construction" of a new plant with terms like "manufacturing facility", "production site", or "factory" in the last 6 months.

Press releases mentioning a company secured terms like "venture debt", "credit facility", "revenue based financing", or "non-dilutive funding" in the last 3 months.

Job listings using generic titles like "Marketing Guru", "Rockstar", "Ninja", or "Wizard" with vague descriptions in the last 30 days.

Job listings for "Contract" or "Temporary" roles appearing 3-6 months after news of "layoffs" or "restructuring" at the same company.

News or announcements of a "new CTO", "VP of Engineering", or "CIO" being appointed externally in the last 3 months.

Companies posting the same "Software Engineer" or "Developer" role in 3+ different countries (e.g., US, UK, India) simultaneously in the last 30 days.

Job listings for the same role that have been active for >45 days or "re-posted" multiple times with terms like "urgent" or "hiring" in the last 2 months.

News announcing a startup has "emerged from stealth" with terms like "new funding", "hiring", or "launch" in the last 3 months.

Job listings specifically for "Contract", "Temporary", or "Interim" roles posted directly by the company in the last 30 days.

SEC filings (S-1) explicitly mentioning proceeds will be used to "expand sales force", "increase headcount", or "hire talent" in the last 6 months.

News or social updates indicating the "Chief People Officer", "Head of Talent", or "VP of HR" has left the company in the last 30 days.

News quotes from executives stating plans to "hire X employees", "double headcount", or "expand team by" in the last 3 months.

Government filings (SAM.gov) showing a company was "awarded" a "definitive contract" over $1M with terms like "staffing" or "services" in the last 3 months.

News announcing the opening of a "new office", "regional headquarters", or "innovation hub" in a new city in the last 3 months.

Technographic data showing a website removed "Salesforce" scripts and added "HubSpot" scripts (or vice versa) in the last month.

News articles featuring companies described as "bootstrapped" and "profitable" or hitting "Inc 5000" without VC funding in the last year.

LinkedIn profiles showing a "Chief Marketing Officer" leaving a role after less than 12 months in the last 30 days.

News or social posts mentioning a company has "won a marketing award", "best campaign", or "industry accolade" in the last 3 months.

Job listings for "Marketing Operations Manager" that mention "HubSpot" or "Marketo" at companies with no existing MOps team in the last 30 days.

Company blogs where the "latest post" date is more than 6 months old.

A sudden increase in G2 or Capterra reviews mentioning "confusing", "hard to use", "bad UX", or "difficult interface" in the last 30 days.

News or job updates announcing an "Interim CMO", "Acting VP of Marketing", or "Fractional CFO" appointment in the last 3 months.

Engineering blogs or job listings explicitly mentioning a migration to "Shopify", "Webflow", "Salesforce", or "HubSpot" in the last 6 months.

Product Hunt or press announcements mentioning a company "launched today" or reached "#1 Product of the Day" in the last 30 days.

Glassdoor reviews or social posts by employees complaining about "sales marketing misalignment", "disconnect", or "siloed teams" in the last 6 months.

News or social posts mentioning a "Chief Marketing Officer" (CMO) has left the company or the role is vacant in the last 30 days.

News or press releases mentioning a company has "unveiled a new brand identity", "rebranded", or launched a "brand refresh" in the last 3 months.

Job listings for "Founding Marketer", "Head of Marketing", or "First Marketing Hire" at companies with fewer than 50 employees in the last 30 days.

Known contacts or accounts that have visited the 'Pricing' or 'Enterprise' pages for > 2 minutes in the last 7 days.

Existing customers who have visited the 'Cancel Subscription', 'Downgrade', or 'Terms of Service' pages, or visited the login page multiple times without logging in.

Stalled leads or cold contacts that recently clicked on a specific re-engagement email campaign (e.g., 'Summer Promo', 'New Feature Announce') and subsequently visited the website.

Biotech or Pharma companies receiving FDA approval for a new drug or therapeutic, detected via press releases or FDA databases in the last 3 months.

Venture Capital or Private Equity firms announcing the closing of a new fund (e.g., 'closed $500M Fund III'), detected via news or SEC Form ADV filings.

Companies explicitly mentioning migration between specific providers (e.g., 'Moving from AWS to GCP', 'Leaving Azure for AWS') in engineering blogs or job listings.

Retailers or brands launching on Amazon for the first time, detected by news or job listings for 'Amazon Channel Manager' or 'Marketplace Specialist'.

Biotech companies announcing the start of 'Phase 2' or 'Phase 3' clinical trials, detected via news or clinical registry updates.

Companies hiring their first 'Head of DEI', 'Chief Diversity Officer', or 'Director of Inclusion' in the last 3 months.

Brands launching a specific 'Eco-friendly', 'Sustainable', or 'Recycled' product line, detected via news or website updates.

Brands hiring for 'Head of Influencer Marketing', 'Creator Partnerships Manager', or 'Influencer Relations' in the last 30 days.

School districts or Universities announcing new 'AI Guidelines', 'AI Task Force', or 'Generative AI Policy' in board minutes or news.

Decision-makers (VP+, C-suite, Director) who visited your pricing page and spent more than 3 minutes in the last 7 days, at companies with 50+ employees.

Contacts who visited 3 or more high-intent pages (pricing, case studies, integrations, demo request) in a single session in the last 14 days.

Contacts associated with CRM opportunities marked 'Closed Lost' in the past 12 months who have returned to visit your website in the last 14 days.

3 or more distinct contacts from the same company visiting your website in the last 14 days, where at least one visitor is a Director+ title.

Contacts who clicked a link in your email campaign and then visited your website at least twice in the following 7 days.

Decision-makers who visited your pricing page in the last 14 days, at companies that raised funding (Series A+) in the past 6 months.

Contacts at existing customer accounts who visited your enterprise tier page, advanced features documentation, or add-on product pages in the last 14 days.

Contacts who visited your 'Book a Demo' or 'Request Demo' page but did not submit the form in the last 7 days.

CRM contacts with no recorded activity (no email opens, no website visits, no meetings) in the past 90+ days who suddenly visited your website in the last 7 days.

Contacts who visited your competitor comparison or 'vs' pages (e.g. '/vs-competitor', '/compare', '/alternative-to') and spent more than 2 minutes in the last 14 days.

C-suite or VP-level contact from a named target account visiting your website for the first time in the last 14 days.

Contacts from a specific industry (e.g., Healthcare, Financial Services) who visited case studies featuring companies in their same industry in the last 14 days.

Contacts who visited your integrations or API documentation page in the last 14 days, at companies also hiring for roles that use your product category (e.g., visiting a CRM integration page while hiring SDRs).

Contacts who visited your website 4+ times in the last 7 days after having no visits in the prior 30 days.

Contacts who had zero email opens in the last 90+ days but opened or clicked on emails 2+ times in the last 7 days.

Contacts who registered for or attended your webinar or virtual event and then visited high-intent pages (pricing, demo, case studies) within 7 days of the event.

Contacts who visited your website outside of standard business hours (before 7am or after 8pm local time) and spent more than 5 minutes on product or pricing pages in the last 14 days.

Contacts arriving via paid campaigns (UTM source/medium from Google Ads, LinkedIn Ads, etc.) who then returned organically (direct or organic search) within 7 days.

Contacts arriving at your website from a technology partner or integration partner's website (referrer domain matches a known partner) in the last 14 days.

Contacts from companies with 500+ employees who visited your security, compliance, trust center, or SOC 2 pages and spent more than 2 minutes in the last 14 days.

CRM opportunities stuck in the same pipeline stage for 30+ days where the primary contact just visited your website in the last 7 days.

Contacts from a single company who collectively consumed 5+ pieces of content (blog posts, whitepapers, resource pages) in the last 14 days.

A new contact (first-time visitor) from a company with an active open opportunity in your CRM visits your website in the last 7 days.

Contacts who visited your pricing page in the last 14 days, at companies that recently hired a new VP of Sales, CRO, or Head of Revenue in the past 90 days.

Contacts from a known enterprise account visiting your website from an IP location in a new geography (different country or region from the company's HQ) in the last 14 days.

Companies that posted or filled a new sales or marketing role (e.g., SDR, AE, Demand Gen Manager, Marketing Ops) in the last 30 days.

A contact who previously used or championed your product has changed companies within the last 90 days, detected via LinkedIn job change data.

Companies that announced a new product, feature, or major product update via press release, blog post, or Product Hunt in the last 30 days.

Contacts who submitted a demo request form on your website in the last 7 days.

Contacts who signed up for a free trial or freemium plan in the last 14 days.

Contacts who visited 2 or more blog posts or resource pages on your website within a 7-day window.

Companies that hired new engineering roles (e.g., Software Engineer, DevOps, Engineering Manager, SRE) in the last 30 days.

Companies with active job listings that mention a competitor's product by name (e.g., 'experience with Salesforce', 'migrating from HubSpot') in the last 30 days.

Contacts who registered for one of your webinars, virtual events, or in-person events in the last 14 days.

Companies that recently rebranded, launched a new website, or made significant changes to their domain or brand identity in the last 60 days.

Contacts from open or lost opportunities who return to your website after 30 or more days of no activity.

Companies that hired a new C-level executive or VP (e.g., CTO, CMO, VP Engineering, VP Sales) in the last 60 days.

A known product champion or power user at an existing customer who was promoted to a more senior role (e.g., IC to Manager, Manager to Director, Director to VP) within the last 90 days.

A former champion or power user who changed jobs to a company that is on your target account list or matches your ICP, detected within the last 90 days.

A primary champion, executive sponsor, or power user at an existing customer account who has left the company within the last 30 days.

A former champion or power user who changed jobs to a company known to use a competitor's product, detected within the last 90 days via job change data cross-referenced with competitive intelligence.

Two or more former product champions or power users who now work at the same company, detected by cross-referencing CRM contacts with LinkedIn employment data.